Fictitious Superstition was an anniversary beer brewed by Skeleton Key Brewery in Woodridge, Illinois. The concept for the anniversary party was superstitions, magic and mystery. My concept needed to align with party theme so I went in the direction of old traveling circus posters that advertised fortune tellers. Iconography on the hand is representative of inside stories from the brewers. "Credo Timorem" is latin for "I believe in fear" — A saying taken from an old fortune teller poster. Design had to scale for shirts, posters and social media creative.
Hand drawn illustration • Self-made custom patterns and brushes